:root{
  --red:#8E1B1B; --red2:#B2261F; --deep:#5A0E0E; --ink:#1A0E0E; --cream:#FFF7EE; --cream2:#F8EBDD; --paper:#FFFFFF;
  --coral:#F26B5B; --coral-ink:#B8382A; --amber:#F5B041; --soft:#5B4A4A; --line:rgba(26,14,14,.1);
  --on-red:#FFF3EA; --on-red-soft:#F3CFC4; --pill-line:rgba(242,107,91,.55);
  --disp:'Fredoka','Inter',sans-serif; --sans:'Inter',-apple-system,BlinkMacSystemFont,'Segoe UI',sans-serif; --hand:'Caveat',cursive;
}
*{box-sizing:border-box}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}
body{margin:0;background:var(--cream);color:var(--ink);font-family:var(--sans);font-size:16px;line-height:1.55;-webkit-font-smoothing:antialiased;overflow-x:hidden}
img{max-width:100%;display:block}
a{color:inherit;text-decoration:none}
button{font:inherit;cursor:pointer}
.wrap{max-width:1140px;margin:0 auto;padding:0 22px}
.narrow{max-width:760px}
h1,h2,h3{margin:0;line-height:1.08;text-wrap:balance}
.disp,h1,h2,h3{font-family:var(--disp);font-weight:700;letter-spacing:-.01em}
h2{font-size:clamp(30px,3.8vw,46px)}
h3{font-size:21px}
p{margin:10px 0}
.eyebrow{font-size:12px;letter-spacing:.2em;text-transform:uppercase;font-weight:700;color:var(--coral-ink)}
.red .eyebrow,.deep .eyebrow{color:var(--amber)}
.lede{font-size:18px;color:var(--soft);max-width:600px}
.red .lede,.deep .lede{color:var(--on-red-soft)}
.btn{display:inline-flex;align-items:center;gap:8px;border-radius:12px;padding:14px 22px;font-weight:700;font-size:15px;border:0;transition:.15s;white-space:nowrap}
.btn.pri{background:var(--coral);color:#2A0B08}
.btn.pri:hover{background:#FF7B6B;transform:translateY(-1px)}
.btn.dark{background:var(--ink);color:var(--cream)}
.btn.ghost{background:transparent;border:1.5px solid rgba(255,255,255,.45);color:var(--on-red)}
.btn.ghost.onlight{border-color:var(--ink);color:var(--ink)}
.btn.sm{padding:10px 16px;font-size:14px}
.btn:focus-visible,a:focus-visible,button:focus-visible{outline:3px solid var(--amber);outline-offset:2px}
.red{background:var(--red);color:var(--on-red)}
.deep{background:var(--deep);color:var(--on-red)}
.paper{background:var(--paper)}
section{padding:84px 0}
@media(max-width:720px){section{padding:60px 0}}
.ctas{display:flex;gap:12px;flex-wrap:wrap;margin-top:22px}
.hand{font-family:var(--hand);font-weight:700;color:#fff;font-size:30px;line-height:1.05;transform:rotate(-4deg);display:inline-block;text-shadow:0 2px 6px rgba(0,0,0,.3)}
.neon{font-family:var(--hand);font-weight:700;font-size:30px;color:#FFD6D0;text-shadow:0 0 8px #FF8A7A,0 0 22px #F26B5B,0 0 46px #F26B5B;line-height:1;transform:rotate(-3deg);display:inline-block}

/* logo */
.logo{display:inline-flex;flex-direction:column;align-items:center;line-height:.9;font-size:26px}
.logo .the{font-family:var(--disp);font-weight:700;font-size:.42em;letter-spacing:.32em;display:flex;align-items:center;gap:.5em;color:#fff}
.logo .the:before,.logo .the:after{content:"";width:1.6em;height:2px;background:#fff;opacity:.9}
.logo .word{font-family:var(--disp);font-weight:700;color:#fff;text-shadow:0 3px 0 rgba(0,0,0,.28),0 8px 18px rgba(0,0,0,.25);position:relative;display:inline-block;letter-spacing:.01em;white-space:nowrap}
.logo .word .hat{position:absolute;right:-.42em;top:-.62em;width:.72em;height:auto}

/* nav */
nav{position:sticky;top:0;z-index:50;background:rgba(142,27,27,.96);backdrop-filter:blur(12px);border-bottom:1px solid rgba(0,0,0,.15)}
nav .wrap{display:flex;align-items:center;gap:26px;height:68px}
nav .links{display:flex;gap:6px;margin-left:auto;font-size:14.5px;font-weight:600;color:var(--on-red);align-items:center}
nav .links>a,nav .ddb{padding:8px 12px;border-radius:8px;opacity:.9;color:var(--on-red);background:none;border:0;display:flex;align-items:center;gap:6px}
nav .links>a:hover,nav .ddb:hover,nav .links>a.on,nav .dd.on .ddb{opacity:1;background:rgba(0,0,0,.18)}
.dd{position:relative}
.ddb i{width:6px;height:6px;border-right:2px solid currentColor;border-bottom:2px solid currentColor;transform:rotate(45deg) translateY(-2px);display:inline-block;opacity:.8}
.ddm{display:none;position:absolute;top:calc(100% + 10px);left:0;background:var(--paper);color:var(--ink);border-radius:14px;box-shadow:0 20px 60px rgba(0,0,0,.3);padding:10px;min-width:300px;z-index:60}
.ddm:before{content:"";position:absolute;top:-10px;left:0;right:0;height:10px}
.dd.show .ddm,.dd:hover .ddm{display:block}
.ddm a{display:block;padding:10px 12px;border-radius:9px}
.ddm a:hover,.ddm a.on{background:var(--cream2)}
.ddm a b{display:block;font-size:14.5px}
.ddm a span{display:block;font-size:12.5px;color:var(--soft)}
nav .links .cta{margin-left:8px}
nav .links .login{font-size:14px;font-weight:600;color:var(--on-red);opacity:.9;padding:8px 10px;margin-left:6px;border-radius:8px}
nav .links .login:hover{opacity:1;background:rgba(0,0,0,.18)}
.burger{display:none;margin-left:auto;background:none;border:0;color:#fff;width:44px;height:44px;border-radius:10px;align-items:center;justify-content:center}
.burger .ic-x{display:none}
nav.open .burger .ic-b{display:none}nav.open .burger .ic-x{display:block}
@media(hover:hover){.dd:hover .ddm{display:block}}
@media(max-width:960px){
  nav .links{display:none}.burger{display:flex}
  /* backdrop-filter makes the nav the containing block for fixed children and clips the panel — drop it while open */
  nav.open{backdrop-filter:none;-webkit-backdrop-filter:none;background:var(--red)}
  nav.open .links{display:flex;flex-direction:column;align-items:stretch;position:fixed;left:0;right:0;top:68px;bottom:0;background:var(--red);padding:10px 18px 30px;gap:2px;overflow-y:auto;font-size:17px;z-index:60}
  nav.open .links>a,nav.open .ddb{padding:14px 12px;border-radius:10px;width:100%;text-align:left;justify-content:space-between;font-size:17px}
  nav.open .dd{width:100%}
  nav.open .ddb i{width:8px;height:8px;transition:.15s}
  nav.open .dd.show .ddb i{transform:rotate(-135deg) translateY(-2px)}
  nav.open .ddm{position:static;box-shadow:none;background:rgba(0,0,0,.18);color:var(--on-red);padding:6px;min-width:0;margin:2px 0 6px;border-radius:12px}
  nav.open .dd.show .ddm{display:block}
  nav.open .ddm a{padding:11px 12px}
  nav.open .ddm a b{font-size:16px}
  nav.open .ddm a span{color:var(--on-red-soft);font-size:13px}
  nav.open .ddm a:hover,nav.open .ddm a.on{background:rgba(0,0,0,.2)}
  nav.open .links .login{margin:8px 0 0;padding:14px 12px;border-top:1px solid rgba(255,255,255,.14);border-radius:0;font-size:17px}
  nav.open .links .cta{margin:14px 0 0;justify-content:center;padding:16px;font-size:16px}
  body.nav-open{overflow:hidden}
}

/* hero (home) */
.hero{position:relative;overflow:hidden;padding:36px 0 0}
.hero .grid{position:relative;display:grid;grid-template-columns:.95fr 1.05fr;gap:36px;align-items:start}
.hero .copy{padding-top:28px}
.hero .poster{width:100%;max-width:640px;margin-left:auto;border-radius:24px;overflow:hidden;box-shadow:0 34px 80px rgba(0,0,0,.5);background:#2A0B08;aspect-ratio:1}
.hero .poster img{width:100%;height:100%;object-fit:contain;object-position:center top}
@media(max-width:860px){.hero .grid{grid-template-columns:1fr}.hero .poster{max-width:100%;margin:0 auto 8px}.hero .copy{padding-top:8px;order:2}.hero .poster{order:1}}
.hero h1{font-size:clamp(40px,5.6vw,68px);color:#fff;text-shadow:0 3px 0 rgba(0,0,0,.2)}
.hero h1 em{font-style:normal;color:var(--amber)}
.hero .facts{display:flex;gap:18px;flex-wrap:wrap;font-size:13px;color:var(--on-red-soft);padding:22px 0 56px}
.hero .facts span:before{content:"✓";color:var(--amber);font-weight:700;margin-right:6px}
.hero .hand{margin-bottom:12px}
.hero .art{align-self:end}
.hero .art img{width:100%;height:auto;max-height:640px;object-fit:contain;object-position:bottom}
@media(max-width:860px){.hero .grid{grid-template-columns:1fr}.hero .facts{padding-bottom:20px}.hero .art img{max-height:460px}}

/* page hero (inner pages) */
.phero{padding:64px 0 56px}
.phero .grid{display:grid;grid-template-columns:1.05fr .95fr;gap:44px;align-items:center}
.phero h1{font-size:clamp(36px,4.8vw,58px);color:#fff;text-shadow:0 3px 0 rgba(0,0,0,.2)}
.phero .img{border-radius:22px;overflow:hidden;box-shadow:0 30px 70px rgba(0,0,0,.4)}
.phero .img img{width:100%;height:100%;object-fit:cover}
.crumbs{font-size:13px;color:var(--on-red-soft);margin-bottom:16px}
.crumbs a{opacity:.85}
.crumbs span{margin:0 8px;opacity:.5}
@media(max-width:860px){.phero .grid{grid-template-columns:1fr}}

/* ticker */
.ticker{background:var(--deep);color:var(--on-red);padding:16px 0;font-size:14px;font-weight:600;border-top:1px solid rgba(255,255,255,.08)}
.ticker .wrap{display:flex;gap:32px;justify-content:center;flex-wrap:wrap;text-align:center}

/* feature rows */
.feat{display:grid;grid-template-columns:1fr 1fr;gap:56px;align-items:center;padding:36px 0}
.feat.flip .copy{order:2}
.feat h2{font-size:clamp(28px,3.4vw,42px);margin:10px 0 14px}
.feat ul{list-style:none;padding:0;margin:18px 0 0;display:grid;gap:10px}
.feat li{display:flex;gap:10px;font-size:15px}
.feat li:before{content:"";flex:none;width:20px;height:20px;border-radius:50%;background:var(--coral);margin-top:2px;
  -webkit-mask:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 20 20'%3E%3Cpath d='M5 10l3 3 7-7' fill='none' stroke='%23000' stroke-width='2.4' stroke-linecap='round' stroke-linejoin='round'/%3E%3C/svg%3E") center/contain no-repeat;mask:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 20 20'%3E%3Cpath d='M5 10l3 3 7-7' fill='none' stroke='%23000' stroke-width='2.4' stroke-linecap='round' stroke-linejoin='round'/%3E%3C/svg%3E") center/contain no-repeat}
.red .feat li:before,.deep .feat li:before{background:var(--amber)}
.q{margin-top:22px;border-left:3px solid var(--coral);padding:4px 0 4px 14px;font-family:var(--hand);font-size:25px;font-weight:600;color:var(--red2);line-height:1.1}
.red .q,.deep .q{color:var(--amber);border-color:var(--amber)}
.art{border-radius:22px;overflow:hidden;background:var(--cream2);aspect-ratio:3/2;box-shadow:0 24px 60px rgba(90,14,14,.14)}
.art.tall{aspect-ratio:4/5}
.art.sq{aspect-ratio:1}
.art img{width:100%;height:100%;object-fit:cover}
.red .art,.deep .art{background:rgba(0,0,0,.25);box-shadow:0 24px 60px rgba(0,0,0,.35)}
@media(max-width:860px){.feat{grid-template-columns:1fr;gap:24px}.feat.flip .copy{order:0}}

/* cards / grids */
.sec-head{max-width:660px}
.sec-head h2{margin:10px 0 14px}
.center{text-align:center;margin-left:auto;margin-right:auto}
.cards{display:grid;grid-template-columns:repeat(3,1fr);gap:16px;margin-top:36px}
.cards.two{grid-template-columns:1fr 1fr}
.cards.four{grid-template-columns:repeat(4,1fr)}
.card{background:var(--paper);border:1px solid var(--line);border-radius:18px;padding:22px 20px;box-shadow:0 8px 30px rgba(90,14,14,.06)}
.red .card,.deep .card{background:rgba(0,0,0,.22);border-color:rgba(255,255,255,.12);box-shadow:none}
.card h3{margin:0 0 8px;font-size:19px}
.card p{margin:0;color:var(--soft);font-size:14.5px}
.red .card p,.deep .card p{color:var(--on-red-soft)}
.card .n{font-family:var(--disp);font-weight:700;font-size:13px;color:var(--coral-ink);letter-spacing:.1em;margin-bottom:8px}
.red .card .n,.deep .card .n{color:var(--amber)}
.card .big{font-family:var(--disp);font-weight:700;font-size:38px;line-height:1;margin-bottom:6px}
.card.img{padding:0;overflow:hidden}
.card.img img{aspect-ratio:3/2;object-fit:cover;width:100%}
.card.img .b{padding:18px 20px}
.tags{display:flex;flex-wrap:wrap;gap:6px;margin-top:12px}
.tag{font-size:11px;font-weight:700;letter-spacing:.06em;text-transform:uppercase;border:1.5px solid var(--pill-line);color:var(--red2);border-radius:100px;padding:4px 9px}
.red .tag,.deep .tag{color:var(--on-red);border-color:rgba(255,255,255,.35)}
@media(max-width:900px){.cards,.cards.four{grid-template-columns:1fr 1fr}}
@media(max-width:560px){.cards,.cards.two,.cards.four{grid-template-columns:1fr}}

/* steps */
.steps{display:grid;gap:14px;margin-top:30px;max-width:760px}
.step{display:grid;grid-template-columns:44px 1fr;gap:16px;background:var(--paper);border:1px solid var(--line);border-radius:16px;padding:18px 20px}
.step .n{font-family:var(--disp);font-weight:700;font-size:22px;color:var(--coral-ink);line-height:1.1}
.step b{display:block;font-family:var(--disp);font-weight:700;font-size:17px;margin-bottom:4px}
.step p{margin:0;color:var(--soft);font-size:14.5px}

/* phone */
.phone{width:372px;height:760px;border-radius:44px;background:#0B0C0E;padding:12px;box-shadow:0 30px 80px rgba(0,0,0,.55),inset 0 0 0 2px #2A2C30;position:relative;flex:none;margin:0 auto;max-width:100%}
.phone:before{content:"";position:absolute;top:18px;left:50%;transform:translateX(-50%);width:96px;height:24px;background:#0B0C0E;border-radius:14px;z-index:3}
.phone iframe{width:100%;height:100%;border:0;border-radius:32px;background:#101418}
.phone.sm{width:340px;height:700px}
.demos{display:flex;gap:44px;justify-content:center;flex-wrap:wrap;margin-top:40px;align-items:flex-start}
.demos .d{text-align:center;max-width:372px;width:100%}
@media(max-width:560px){.phone,.phone.sm{width:100%;max-width:400px;height:min(780px,calc(100vh - 110px));border-radius:40px;padding:10px}.phone iframe{border-radius:30px}.demos{gap:36px}}
.demos .d h3{margin:16px 0 6px}
.demos .d p{margin:0 0 12px;font-size:14px}

/* pricing */
.plans{display:grid;grid-template-columns:repeat(3,1fr);gap:18px;margin-top:40px;align-items:stretch}
.plan{background:var(--paper);border:1.5px solid var(--line);border-radius:22px;padding:26px 24px;display:flex;flex-direction:column;position:relative}
.plan.best{border-color:var(--coral);box-shadow:0 20px 60px rgba(242,107,91,.18)}
.plan .best-tag{position:absolute;top:-13px;left:24px;background:var(--coral);color:#2A0B08;font-size:11px;font-weight:800;letter-spacing:.1em;text-transform:uppercase;padding:5px 10px;border-radius:100px}
.plan h3{font-size:24px}
.plan .mode{display:inline-block;font-size:11px;font-weight:700;letter-spacing:.1em;text-transform:uppercase;color:var(--coral-ink);margin:6px 0 4px}
.plan .for{color:var(--soft);font-size:14px;margin:4px 0 16px;min-height:42px}
.plan .price{font-family:var(--disp);font-weight:700;font-size:44px;line-height:1}
.plan .price small{font-family:var(--sans);font-weight:500;font-size:13px;color:var(--soft);margin-left:4px}
.plan .per{font-size:12px;color:var(--soft);margin:4px 0 18px}
.plan ul{list-style:none;padding:0;margin:0 0 20px;display:grid;gap:8px;font-size:14px}
.plan li{padding-left:22px;position:relative}
.plan li:before{content:"✓";position:absolute;left:0;color:var(--coral-ink);font-weight:800}
.plan li.plus{font-weight:700;padding-left:0;margin-top:6px;color:var(--red2);font-size:12px;letter-spacing:.08em;text-transform:uppercase}
.plan li.plus:before{content:none}
.plan .btn{margin-top:auto;justify-content:center}
.addons{display:grid;grid-template-columns:repeat(3,1fr);gap:14px;margin-top:22px}
.addon{background:var(--paper);border:1px solid var(--line);border-radius:16px;padding:18px}
.addon b{display:block;font-size:15px}
.addon span{display:block;color:var(--soft);font-size:13.5px;margin-top:4px}
.addon .p{color:var(--red2);font-weight:700;font-size:12px;letter-spacing:.08em;text-transform:uppercase;margin-top:10px;display:block}
.pnote{font-size:13px;color:var(--soft);margin-top:18px;text-align:center}
@media(max-width:900px){.plans,.addons{grid-template-columns:1fr}}

/* tables */
.tbl{overflow-x:auto;margin-top:26px;border-radius:16px;border:1px solid var(--line);background:var(--paper);-webkit-overflow-scrolling:touch}
table.cmp{width:100%;min-width:600px;border-collapse:separate;border-spacing:0;font-size:14.5px;background:var(--paper);color:var(--ink)}
.cmp th,.cmp td{padding:13px 16px;text-align:left;border-bottom:1px solid var(--line);vertical-align:top}
.cmp tr:last-child td{border-bottom:0}
.cmp th{background:var(--deep);color:#fff;font-family:var(--disp);font-weight:700;font-size:15px;letter-spacing:.01em;vertical-align:middle;line-height:1.2}
.cmp th:first-child{color:var(--on-red-soft);font-family:var(--sans);font-weight:600;font-size:12px;letter-spacing:.14em;text-transform:uppercase}
.cmp th.us{background:var(--coral);color:#2A0B08}
.cmp td:first-child{font-weight:600}
.cmp .grp td{background:var(--cream2);font-family:var(--disp);font-weight:700;font-size:12px;letter-spacing:.12em;text-transform:uppercase;color:var(--coral-ink)}
.cmp .no{color:#9A3B2E}
.cmp .yes{color:#1E6B3A;font-weight:700}
.cmp .add{color:var(--coral-ink);font-weight:700;font-size:12.5px;letter-spacing:.06em}
.cmp .dash{color:#7E6E66}
.pill{display:inline-block;font-size:12px;font-weight:700;padding:3px 9px;border-radius:100px;white-space:nowrap}
.pill.ok{background:#E6F2EA;color:#1E6B3A}
.pill.part{background:#FBEFD9;color:#8A5A10}
.pill.no{background:#F9E3DF;color:#9A3B2E}

/* faq */
.faq{max-width:760px;margin:30px auto 0}
.faq details{background:var(--paper);border:1px solid var(--line);border-radius:14px;padding:0 20px;margin-bottom:10px}
.faq summary{cursor:pointer;padding:16px 0;font-weight:700;font-size:16px;list-style:none;display:flex;justify-content:space-between;gap:12px}
.faq summary::-webkit-details-marker{display:none}
.faq summary:after{content:"+";color:var(--coral-ink);font-size:22px;line-height:1}
.faq details[open] summary:after{content:"–"}
.faq details p{margin:0 0 16px;color:var(--soft);font-size:15px}

/* cta band + footer */
.cta-band{text-align:center}
.cta-band h2{margin-top:16px}
.cta-band .lede{margin-left:auto;margin-right:auto}
.cta-band .ctas{justify-content:center}
footer{background:var(--ink);color:#D9C9C4;padding:50px 0 34px;font-size:14px}
footer .top{display:flex;justify-content:space-between;gap:30px;flex-wrap:wrap;align-items:flex-start}
footer .ftag{margin-top:12px;max-width:280px;color:#D9C9C4}
footer .ftag.small{font-size:12.5px;color:#B3A39E;margin-top:6px}
footer .cols{display:flex;gap:40px;flex-wrap:wrap}
footer .col b{display:block;color:#fff;margin-bottom:10px;font-size:13px;letter-spacing:.12em;text-transform:uppercase}
footer .col a{display:block;margin:6px 0;opacity:.85}
footer .bottom{margin-top:34px;padding-top:18px;border-top:1px solid rgba(255,255,255,.1);display:flex;justify-content:space-between;gap:16px;flex-wrap:wrap;font-size:12.5px;opacity:.7}

/* anything with a paper background must carry ink text, whatever section it sits in */
.step,.faq details,.addon,.plan,table.cmp,.card:not(.red .card):not(.deep .card){color:var(--ink)}
.red .step,.deep .step{background:var(--paper)}
.red .step p,.deep .step p,.red .faq details p,.deep .faq details p,.red .addon span,.deep .addon span{color:var(--soft)}
.red .step .n,.deep .step .n{color:var(--coral-ink)}
.red .faq summary:after,.deep .faq summary:after{color:var(--coral-ink)}
.red .pnote,.deep .pnote{color:var(--on-red-soft)}
/* images: never crop a face */
.art img,.phero .img img,.card.img img{object-position:center top}
.phero .img{aspect-ratio:3/2;background:#2A0B08}
.phero .img.tall{aspect-ratio:4/5}
.phero .img.sq{aspect-ratio:1}
.phero .img img{object-fit:contain;background:#2A0B08}
.art{background:#2A0B08}
.art img{object-fit:contain}
.gallery img{object-fit:contain;background:#2A0B08}
/* tables: balanced columns — first column fixed, the rest share the remainder equally */
table.cmp{table-layout:fixed}
table.cmp th:first-child,table.cmp td:first-child{width:34%}
table.cmp.c2 th:first-child,table.cmp.c2 td:first-child{width:28%}
table.cmp th,table.cmp td{word-wrap:break-word;overflow-wrap:anywhere}
table.cmp td.yes,table.cmp td.no,table.cmp td.add,table.cmp td.dash{vertical-align:middle}
table.cmp small{display:block;font-weight:400;font-size:12.5px;color:var(--soft);margin-top:4px}
/* misc */
.book .box{max-width:860px;margin:30px auto 0;background:rgba(0,0,0,.22);border:1px solid rgba(255,255,255,.12);border-radius:22px;padding:22px}
.gallery{display:grid;grid-template-columns:repeat(3,1fr);gap:14px;margin-top:30px}
.gallery img{border-radius:16px;aspect-ratio:3/2;object-fit:cover;width:100%}
@media(max-width:700px){.gallery{grid-template-columns:1fr 1fr}}
.stat{font-family:var(--disp);font-weight:700;font-size:44px;line-height:1;color:var(--amber)}
.split{display:grid;grid-template-columns:1fr 1fr;gap:40px;align-items:start}
@media(max-width:860px){.split{grid-template-columns:1fr}}
@media (prefers-reduced-motion: reduce){*{transition:none!important;animation:none!important;scroll-behavior:auto!important}}